Creative. Strategic. Visionary. Storyteller. Flexible. Adaptable. Team Player. Joyful. Honest.
Need a new leader for your marketing team? Or maybe you need a seasoned marketing and communications expert who can pick up the ball and run with some new initiatives.
My entire professional career has been devoted to the practice of marketing and communications because it plays an important strategic role in driving the success of every business.
If you aren't involving your marketing, communications and PR teams in strategic level discussions, you aren't maximizing their potential. With any project, whether a website, case study, article, and any other digital asset, strategy must play a role. Still, not everyone wants to take the time to understand this very basic best practice. Understanding corporate mission, business strategy, product purpose is what I really enjoy about marketing and communications. The profession allows me to problem solve and lend a hand to every department in the enterprise for the sole purpose of building the business and supporting sales.
Yes, after all these years, I still enjoy my job for the need to be creative with strategy, content, and brand. I get to write, even though I struggle like all writers with writer's block. I leverage the latest digital marketing and automation tools that allow me to test, test, and test! Give me the opportunity to lend a hand and I'm very happy to take on the challenge!
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